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310,000 watched the Tour de France from Harrogate District roadsides

25th March 2015

Categories: News

On 5 and 6 July 2014 the eyes of the world were on the Harrogate district as it welcomed the Tour de France, the world’s largest annual sporting event. 

A Harrogate Borough Council impact report has revealed that during last year’s Tour de France:

  • 310,000 people watched the Tour from roadsides in the Harrogate district
  • 180,000 were visitors to the area (58%)
  • The Tourist Information Centre has had its busiest year ever, helping 17% more visitors than last year to enjoy their time in the area
  • Our museums welcomed 28% more visitors last summer
  • 151 Yorkshire Festival headline performances and event days took place across the Harrogate district.
  • 96% of visitors said they would visit the area again.
  • 63% of spectators felt inspired to take part in sport more as a result of watching the race,
  • In the last year businesses within the district’s tourism sector have seen a 73% rise in visitors from other parts of the UK and 53% from overseas.

Michael Newby, Visit Harrogate Director said “Interest in the Tour and particularly in following the route has meant that we have kept Tour information on our website.  It is still one of the most visited part of our website so we know that people are wanting to come here as a result of what they saw last July.”

Councillor Richard Cooper, Leader of Harrogate Borough Council said: “The event has become known as ‘the grandest Grand Départ’ in the 111-year history of the race. We are looking at how we can build on the tourism success the tour brought by creating further events such as this year’s Big Bike Bash to entertain both residents and visitors.”

Story Update Dec 2016:

In April 2017 the Tour de Yorkshire will be racing to Harrogate, and almost the entire day’s racing of both the Women’s and Men’s will take place in the Harrogate District.

Take a look at our Tour de Yorkshire Harrogate pages for full details and updates.

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